gravatar

20 SEO Terms You Should Know

If you have a website or blog, or if you work with anything related to the Internet, you’ll certainly need to know a bit about search engine optimization (SEO). A good way to get started is to familiarize yourself with the most common terms of the trade, and below you’ll find 20 of them. (For those who already know SEO, consider this post as a refresher!).

1. SEM: Stands for Search Engine Marketing, and as the name implies it involves marketing services or products via search engines. SEM is divided into two main pillars: SEO and PPC. SEO stands for Search Engine Optimization, and it is the practice of optimizing websites to make their pages appear in the organic search results. PPC stands for Pay-Per-Click, and it is the practice of purchasing clicks from search engines. The clicks come from sponsored listings in the search results.

2. Backlink: Also called inlink or simply link, it is an hyperlink on another website pointing back to your own website. Backlinks are important for SEO because they affect directly the PageRank of any web page, influencing its search rankings.

3. PageRank: PageRank is an algorithm that Google uses to estimate the relative important of pages around the web. The basic idea behind the algorithm is the fact that a link from page A to page B can be seen as a vote of trust from page A to page B. The higher the number of links (weighted to their value) to a page, therefore, the higher the probability that such page is important.

4. Linkbait: A linkbait is a piece of web content published on a website or blog with the goal of attracting as many backlinks as possible (in order to improve one’s search rankings). Usually it’s a written piece, but it can also be a video, a picture, a quiz or anything else. A classic example of linkbait are the “Top 10″ lists that tend to become popular on social bookmarking sites.

5. Link farm. A link farm is a group of websites where every website links to every other website, with the purpose of artificially increasing the PageRank of all the sites in the farm. This practice was effective in the early days of search engines, but today they are seeing as a spamming technique (and thus can get you penalized).

6. Anchor text: The anchor text of a backlink is the text that is clickable on the web page. Having keyword rich anchor texts help with SEO because Google will associate these keywords with the content of your website. If you have a weight loss blog, for instance, it would help your search rankings if some of your backlinks had “weight loss” as their anchor texts.

7. NoFollow: The nofollow is a link attribute used by website owners to signal to Google that they don’t endorse the website they are linking to. This can happen either when the link is created by the users themselves (e.g., blog comments), or when the link was paid for (e.g., sponsors and advertisers). When Google sees the nofollow attribute it will basically not count that link for the PageRank and search algorithms.

8. Link Sculpting: By using the nofollow attribute strategically webmasters were able to channel the flow of PageRank within their websites, thus increasing the search rankings of desired pages. This practice is no longer effective as Google recently change how it handles the nofollow attribute.

9. Title Tag: The title tag is literally the title of a web page, and it’s one of the most important factors inside Google’s search algorithm. Ideally your title tag should be unique and contain the main keywords of your page. You can see the title tag of any web page on top of the browser while navigating it.

10. Meta Tags: Like the title tag, meta tags are used to give search engines more information regarding the content of your pages. The meta tags are placed inside the HEAD section of your HTML code, and thus are not visible to human visitors.

11. Search Algorithm: Google’s search algorithm is used to find the most relevant web pages for any search query. The algorithm considers over 200 factors (according to Google itself), including the PageRank value, the title tag, the meta tags, the content of the website, the age of the domain and so on.

12. SERP: Stands for Search Engine Results Page. It’s basically the page you’ll get when you search for a specific keyword on Google or on other search engines. The amount of search traffic your website will receive depends on the rankings it will have inside the SERPs.

13. Sandbox: Google basically has a separate index, the sandbox, where it places all newly discovered websites. When websites are on the sandbox, they won’t appear in the search results for normal search queries. Once Google verifies that the website is legitimate, it will move it out of the sandbox and into the main index.

14. Keyword Density: To find the keyword density of any particular page you just need to divide the number of times that keyword is used by the total number of words in the page. Keyword density used to be an important SEO factor, as the early algorithms placed a heavy emphasis on it. This is not the case anymore.

15. Keyword Stuffing: Since keyword density was an important factor on the early search algorithms, webmasters started to game the system by artificially inflating the keyword density inside their websites. This is called keyword stuffing. These days this practice won’t help you, and it can also get you penalized.

16. Cloaking. This technique involves making the same web page show different content to search engines and to human visitors. The purpose is to get the page ranked for specific keywords, and then use the incoming traffic to promote unrelated products or services. This practice is considering spamming and can get you penalized (if not banned) on most search engines.

17. Web Crawler: Also called search bot or spider, it’s a computer program that browses the web on behalf of search engines, trying to discover new links and new pages. This is the first step on the indexation process.

18. Duplicate Content: Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. You should avoid having duplicate content on your website because it can get you penalized.

19. Canonical URL: Canonicalization is a process for converting data that has more than one possible representation into a “standard” canonical representation. A canonical URL, therefore, is the standard URL for accessing a specific page within your website. For instance, the canonical version of your domain might be http://www.domain.com instead of http://domain.com.

20. Robots.txt: This is nothing more than a file, placed in the root of the domain, that is used to inform search bots about the structure of the website. For instance, via the robots.txt file it’s possible to block specific search robots and to restrict the access to specific folders of section inside the website.

gravatar

Processing of beef cattle manure


In 2006, Syammahfuz Chazali along with two colleagues, Wusana Irawan Bayu Pamungkas and Nurcahyo, from Gadjah Mada University Faculty of Animal Husbandry, had the idea to utilize cow manure that had become an environmental issue.

The first step is to form a group that is named Faerumnesia. The name is derived from the word "Faeces" (dung) and "Rumen" (cow stomach contents). The target initially is how to process cattle dung for no smell and no itching when exposed to skin.

Once successful, this group sought to develop again this cow manure for beguna. One of its efforts is to work with one of the pottery artisans in Kasongan, Bantul, to utilize cow manure that has been processed into raw material for making pottery. With a composition of 80% cow dung + 20 percent of the land hard + special formula liquid form, the result is quite surprising, earthenware produced much lighter and stronger. Unlike pottery in general, pottery with a mixture of cow dung is more brilliant appearance, even when burned, 90 percent of the pottery is not broken.

Pottery innovation results soon attracted the attention of society. Brunei Darussalam and the Netherlands was the first country to directly order the pottery result of this innovation. Top of this achievement, in 2008, Syammahfuz Chazali chosen as one of the best young entrepreneurs version of Bank Mandiri.

The success Syammahfuz Chazali and his colleagues have also attracted the attention of five student / student program Master of Management Business School Management (SBM), namely: Indri Yuni Hand, Marselina, Fika Nurfi Triyana, Teuku Winnetou, Erma Melina Sarahwati, and Yusuf Aria Putera.

The students are then offered a program of cooperation to make bricks from cow dung. According pemikirin the students, when compared with the price fluctuating pottery, bricks are more stable because it is a basic material to build a society that is always needed.

The result was amazing, bricks from beef cattle manure has many advantages, namely:

* The price is more economical, which is only Rp.280, -/buah, when compared with bricks made of clay which reaches 500, -/buah.
* He weighs 20% lighter than clay bricks.
* Power 20% stronger durability than ordinary bricks.
* Can reduce the use of cement to 60 percent.
* Easy to be made.
* Environmentally Friendly.

Ways of making bricks from beef cattle manure was very easy, and can be done anywhere. The steps are:

* The main ingredient is cow dung mixed with a special liquid formula, to form clay.
* 80% of this material is then mixed with 20% ground hard.
* Next, a mixture of brick is printed as usual.
* Semi-finished bricks are then dried and burned. The combustion process can also use biogas derived from cow dung.

Further development, is currently in testing new forms of waste bricks this cow dung, which is called the "lego bricks". With lego bricks, cement will use less because that would further reduce the use of cement. By using lego bricks, the building will no longer necessarily rectangular, but can also be shaped like Lego toys.

Thanks to this innovation, along with six students Syammahfuz Prasetiya Mulya Business Scholl, managed to win the world-level business plan competition on the theme Global Social Venture Competition (GSVC), because it was considered a visionary and environmentally friendly. The competition runs from 23 to 25 April 2009 at the University of California, Berkeley, USA.

Very proud of this achievement because for 10 years the event was held, there has never been a team from outside the U.S. colleges who successfully steal first prize and the right to present 25 thousand U.S. dollars.

gravatar

Tips for managing beef satay


Who does not know satay?. For families in Indonesia, various types of satay often present to accompany lunch or dinner. Satay is also offered in many restaurants, cafes, until the vendors pushing carts and shoulder. Satay is actually the kind of processed meat that are easy to make. If using material from beef, there are a few things to note are:

* Use a meat has in, in order to get the beef satay is tender.

* If using a type other cuts of beef, there are several ways that can be made for more tender beef, could by adding baking powder to the spice marinade, wrap with papaya leaves, or grated pineapple. The last way is to give fresh taste sensation on beef satay.

* Then, soak the beef in the seasoning overnight for flavor to infuse. We recommend that you add a little cooking oil and honey, to taste the meat more juicy.

* If still not convinced with the tenderness of beef, ungkep used in the spice marinade, then grilled satay only to bring fragrance offering.

* To get a more tender beef satay again, could use beef that has been milled. Seasonings can be directly added to ground beef mixture, can also add various spices to enhance flavor. Then wrap this dough on skewers, and grilled until done.

Article Source: Jalanpelangicalista.blogspot.com

gravatar

Eel Farming


Harvesting period postsRulesHelp


1. The form of seeds / seedlings eels are sold to bred / grown
2. Form the final result of maintenance eels ready for sale for consumption (amount / length in accordance with market demand / consumer).
Catching eels the same way as other fishing equipment including: bubu / posong, net / mesh soft-edged, with a fishing rod or a hook and draining the pool water so that live eels were taken only
Transportation eel eel that has been harvested, put into plastic bag, add water, give extra oxygen and tie tightly.

Transportation with the addition of oxygen to survive 6 hours of travel. After that add oxygen back up to arrive at the destination.
Transportation with drums or jerry cans filled with water can also be done, but avoid direct sun. Replace it with new water after 3-4 hours of travel for eels stay healthy and not weak.

ECONOMIC ANALYSIS eel

Cultivation of Business Analysis Approximate analysis eel for 3 months in the area of West Java in 1999 were as follows:
Production Costs: Making ground pool 2 x 3 x 1, 4 HOK@Rp.7.000, - USD. 28000.2. Seeds 3000 tail x @ Rp. 750, - USD. 225.000, -
Additional food (meat rabbits 3 heads) @ 15,000,-Rp. 45000.4. Other USD. 30,000, Total Production Cost USD. 328,000.2. Revenue: 3000 tail = 300 kg x @ Rp. 2500, - USD. 750,000.3. Advantages USD. 422,000.

With the assumption of eel mortality rate of 5-10% until age 9 months, can be calculated 4-5 months after sowing seed, will be able to harvest 400 kg of eels. With Rp40.000/kg prices, total revenue diraup Rp16-millions. After deducting the costs of around Rp2-million, obtained Rp14-million net profit.

Prospect eel

Prospects eel is still very good, especially during the dry season, because the eel is difficult to obtain.

At first, rice field eel is known as a pest in rice plants. While the eel pond, also known as a pest on the land by eating shrimp ponds or fish seedlings cultivated in ponds.

But over time, until recently an eel has been a prima donna / export mainstay, no less superior compared with other fish species. Why is that? , In addition to taste the delicious eel was a lot of protein and even in countries such as Japan, South Korea, Hongkong and Taiwan, where eel is believed to be the source of high protein foods that can raise the body's stamina.

Besides the country - the country, turned out to demand an eel from Indonesia are now also began to demand in a country the United States, Australia and Singapore, New Zealand, France, Italy, Spain, Holland, Britain, Denmark, where the eel on consumption as an additional menu in every meal. For people who exist in the country - the country, eels are the top cuisine that can only be found in fancy restaurants and hotels. So here it is clear consumers eel market share is still very wide open, probably also will increase the number of countries wishing to import eel from Indonesia.

Usually, eel ordered by the state - the country is fresh eels (fresh eels), frozen eel (frozen eels) and smoked eel (smoked eels). Demand for fresh and live eels this year in sejunlah countries - Asian nations as much as 60 tons per day, but at present can only be fulfilled as much as 5 tons per day from 3 eel exporter in Indonesia. As for the countries - countries in the European continent, the demand for smoked eel (smoked eels) as much as 2-4 tons per day. This is all not including local consumer demand for eels in big cities like Surabaya, Bandung, Yogyakarta, Solo and Malang.

Therefore, such a prospective market and sunny, the cultivation of eels is very promising. As for the domestic market, in general eels are sold come from natural catchments and the new little membudidayakannya. Just a few years only to breeders membudidayakannya directly in the pond.

Eels that contain lots of protein as a source of good nutrition for children - children to adults. Currently marketing eel farms results in pasrkan many in the market - a traditional market to the supermarket. Keep in mind also that the price of eel is very good both for local and export markets. Price eels at this time to the local market ranges from Rp. 24,000 - Rp. 29,000 / Kg. As for the export market, the price is very good eel which ranges from 60-10 U.S. Dollar / Kg.

Source: infoternak.com /